Michael Braungart on design and responsibility -- Co-author of Cradle to Cradle

Part 1: http://global-ecoforum.ning.com/video/2251574:Video:3382
Part 2: http://global-ecoforum.ning.com/video/2251574:Video:3383
Part 3: http://global-ecoforum.ning.com/video/2251574:Video:3384

Neat huh
If you would like to learn more, below is a lecture by William McDonough, the other co-author of Cradle to Cradle